- Leading digital experience strategy; grew overall company book of business by 50% by attracting top talent and expanding offerings.
- Designing innovative offerings valued by clients and integrating AI and Agentic Automation into workflows for enhanced efficiency.
- Collaborating with build teams to deliver delightful and practical products, driving company success.
- Coach and consult with leaders on removing barriers for designers to do their best work.
- Services extend from building in-house UX teams and capabilities to organizational advocacy.
- Get teams unstuck typically in the first week with tangible results in the first 30 days.
- Establish a trusting relationship with each client by maintaining professionalism and honoring confidentiality.
- Led and grew the Experience Design, Product Services, and Growth Marketing teams to the top-performing service line with best-in-class margins of 40–50%.
- Developed strategies to enhance service delivery, customer satisfaction, and profit margin goals.
- Collaborated with other departments to align on strategic initiatives; drove growth through innovative marketing and product strategies.
- Worked closely with the sales team on effective pre-sales; engaged as an integral part of the Augusto leadership team implementing EOS.
- Applied experience to build and manage a healthy team focused on uniquely creative product experience concepts for clients.
- Managed all aspects of design operations including development, methods, tools, and budget.
- Worked in partnership to set and implement strategic direction, creating healthier profitability for 14+ members without impeding creativity.
- Led and managed the Professional Services Design Practice — up to 25+ team members across three geographies plus an extended remote team.
- Responsible for achieving practice goals including sales, GM%, and utilization.
- Owned thought leadership, market pricing, and delivery strategy across OST's multidisciplinary teams while ensuring culture and business goals were aligned.
- Maintained focus on team growth and development to ensure constant evolution for the changing consulting market.
- Through the acquisition of Visualhero and formation of Open Digital, developed frameworks to guide entire user experiences and led innovative projects identifying new value opportunities.
- Collaborated with product owners and stakeholders to understand problems and offer balanced solutions; managed budgets ranging from $15k to $500k.
- Mentored contributors and leaders to develop new practices and thought leadership; focus on Connected Solutions and Product Design.
- Worked closely with clients large and small to discover opportunities and create meaningful, engaging experiences for end users and product owners.
- Developed new patterns and practices, enhancing methodological toolkit.
- Led delivery of shipped products across embedded systems, web apps, mobile, and connected solutions ranging from 3 weeks to 3 years.
Progressed from graphic and UI design into UX leadership — shipping mobile and web products for multinational clients, building studio operations, and establishing early design practice foundations.
- Adjunct Instructor of New Media Design at Kendall College (2015).
- 2019 Organizing Chair for MidwestUX conference — overseeing program curation, team building, and budget.
- Technical Reviewer for O'Reilly Media (2015–2022) for 20+ manuscripts including Articulating Design Decisions and Product Leadership.